| Instructions
for Advertisers: |
| The Harvard Orthopaedic Journal |
| Advertising Rates for the Second Issue (June, 2000) |
| Issued: |
Once a year in
June |
| Circulation: |
Approximately
5,000
|
| Deadlines: |
Space reservation
- January 1, 2000
Materials - February 1, 2000
|
| Location
Format Cost |
| Back cover (Outside) Color |
$5000 |
| Front cover (Inside) Color |
$4000 |
| Back cover (Inside) Color |
$4000 |
| Full Page Color |
$3000 |
| Full Page Black and white |
$2000 |
| Half Page Black and white |
$1250 |
| Quarter Page Black and white |
$800 |
| Size: |
Width |
Height |
| Full page |
See attached |
|
| Half page, vertical |
3
3/8" |
10" |
| Half page, horizontal |
7" |
4
7/8" |
| Quarter page |
3
3/8" |
4
7/8" |
|
Acceptable
material:
1. Negatives
2. Camera Ready Art
3. Typed add copy either mailed, faxed, or e-mailed
|
Internet Advertising
All prices include concurrent advertising on web version of journal.
Refer to specifications below for web advertising.
Include URL for hyperlinks. |
| Image Type: |
Dimensions: |
| Gif (.gif) |
450 pixels wide
x 75 pixels Height |
| Jpeg (.jpg) |
450 pixels wide x 75 pixels Height |
| Other: |
file size of
image should be 15k or less |
Mechanical
Requirements for Ads
Sizes: |
| Trim size - |
8 5/16" x 10
7/8" |
| Full page bleed
- |
8 9/16" x 11
1/8" |
| Full page, no
bleed - |
7 x 10" |
| Spread - |
16 14/16" x 11
1/8 "
(split films preferred) |
| Will trim to
- |
16 10/16" x 10
7/8" |
| Half page, vertical
- |
3 3/8" x 10" |
| Half page, vertical,
bleed - |
4 1/8" x 11 1/8"
|
| Half page, horizontal
- |
7" x 4 7/8" |
| Quarter page
- |
3 3/8" wth x
4 7/8" ht |
| Eighth page -
|
3 3/8" wth x
2 1/2" ht |
Note:
For fractional pages with art work, logos, etc. a negative or camera
ready material must be supplied. Camera ready art must be clear
and sharp.
Material: Right reading emulsion side down, 133 line screen
negatives. Press proofs from furnished material must be provided.
Color pages - progressives, color key or cromalin must be provided.
Film density not to exceed 320. Desktop inquiries welcome. |
|
Binding:
Perfect
Stock: 45 lb. Coated
Address: Submit all materials to:
The Harvard
Orthopaedic Journal
Massachusetts General Hospital
GRB 624
55 Fruit St.
Boston, MA 02114
Tel: (617) 726-2942
Fax: (617) 726-2085
E-mail: HOJ@partners.org
|
|